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The Low Down with male model, Davide Infantino
The Low Down with male model, Davide Infantino

We caught up with male model Davide Infantino - the actor in our Below the Belt Grooming viral ad - on a day off from modelling assignments at the north London home he shares with his girlfriend.

Here's his Low Down interview with Below the Belt Grooming...

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WHY MEN SHOULD SHOWER BEFORE BED
WHY MEN SHOULD SHOWER BEFORE BED

A hot toddy before bed was always the remedy to a good night’s kip but scientists are now saying that a HOT SHOWER before bed is the best way to help you actually fall asleep. (Good news all round for guys who already love a shower and know its health benefits extend to boosting creativity and awakening the mind.)

Timing is everything with this as you then have to wait for 90 minutes after the shower before turning the lights out. ‘You don’t want to heat yourself up right before bed,’ says Dr Augelli of the New York based Centre for Sleep Medicine. ‘Cooling down is a signal that tells us we’re supposed to go to sleep.’

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AND THE WINNER IS...
AND THE WINNER IS...

Here at BTB we’re thrilled to hear that this year’s Oscar trends are 'very much old style Hollywood...with a modern twist’ according to those in the know. 

Our hero product - Fresh & Dry Balls - is very much the modern twist on old school gentleman's talc - providing dry comfort without the messy clouds of dust. 

The screen heartthrobs of yesteryear undoubtedly would have doused talcum powder around their damp bits prior to the glittering ceremony. In turn, today’s red carpet hotties can rest assured their that balls are safe in our hands!

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CHATTING BOLLOCKS
CHATTING BOLLOCKS

What would yours have to say if they could talk?! We go below the belt to find out with a series of short, fun animations created in partnership with our friends at The LADbible.

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TOP MEN’S GROOMING HACKS: ABOVE & BELOW THE BELT
TOP MEN’S GROOMING HACKS: ABOVE & BELOW THE BELT

National Men’s Grooming Day is this month so we’ve come up with a few tips to help you along. 
Single, coupled up, starved of time or short of cash, there are still lots of ways to improve your look, up your game and feel better for it. 

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BOXING GOES BELOW THE BELT
BOXING GOES BELOW THE BELT

Below the Belt Grooming is proud to sponsor an exciting night of professional boxing on Made TV on Saturday 26 March.

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HIGH50 ENTREPRENEUR JONATHAN DURDEN: MY PERSONAL MALE GROOMING VENTURE IS A LOAD OF BALLS

Jonathan Durden founded and ran one of Britain’s most successful ad firms, PHD. Now, with Below the Belt Grooming, he’s trying to change men’s grooming habits.

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MEN’S GROOMING ROUTINES: THE GIRLFRIEND’S VIEW

Ape to Gentleman is a highly regarded men’s grooming site which covers everything from the Top 10 iconic beards to the latest season’s grooming must-haves. Becy Hull is their first and only female writer and her boyfriend is the guinea pig who gets to try everything out.

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WHAT’S ON DAD’S WISH LIST? FATHER’S DAY GIFT IDEAS

It has to be said that Dad tends to get the short end of the stick when it comes to days of the year dedicated to making a parent feel special. So we thought we’d try to help up the ante this year in preparation for Father’s Day on Sunday 21st June.

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BELOW THE BELT GROOMING FOR MEN – IN THE PRESS

Below the Belt Grooming featured in The Men’s Issue of The Sun’s Fabulous Magazine June 21, 2015.

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